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5 Marketing Tips for Q4, the Most Expensive Time for Digital Marketing

Why Q4 is an Expensive Time to Market Your Offering  Quarter 4 (Q4) includes October, November and December. While it’s called the most wonderful time of the year, it’s also known as the most expensive time for marketing. During this period, digital marketing is dominated by big spenders in the reta...

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What 3 New SEC Rules Mean for Investors and Businesses in the Online Private Markets

The online private markets have become a disruptive tool for companies of all sizes seeking funding. In 2016 the JOBS Act empowered private companies to raise capital online through Regulation Crowdfunding (Reg CF), sometimes called equity crowdfunding. Four years later, companies with successful Re...

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How to Know if a Startup is Really “Disruptive”: 5 Questions to Ask

It's one of the biggest buzzwords in the startup landscape: “disruptive”. When you hear or see this term you might initially think of Uber, Apple, Amazon. At the same time, it may feel like every other startup is claiming to be on par with major trailblazers. As an entrepreneur, you might be unsure ...

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Creating Your Startup Dream Team: 6 Types of People You’ll Need to Hire

As an entrepreneur, you’ve probably heard of (and lived) the phrase “wearing multiple hats”. It’s inevitable as a small business owner that you occasionally step in to fill the gaps in your team. However, if you’re in the process of expanding your business or looking further down the road, there are...

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Entrepreneurship 101: Advisory Board vs. Board of Directors

TV shows and movies like to show corporate boardrooms as chock full of dramatic office politics. For a lot of first time entrepreneurs, that Hollywood idea of a board might be the first thing that comes to mind. But in real life, things couldn’t be more different. As an entrepreneur, you’ve likely h...

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How to Launch a Startup When You Don't Live in Silicon Valley

The United States is home to 40% of the world’s “unicorns”, startups that are valued at over a billion dollars. Many of these companies are located in either the Bay Area and New York. However, there are entrepreneurs with big ideas all over the country, outside of these coastal hubs and off the bea...

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Entrepreneurship 101: Do I Need a Co-Founder?

As an entrepreneur, you have to make one of your most important business decisions upfront, right at the beginning of your journey. Before you start working on the product, pitching investors, or finding customers, you have to decide whether or not you need a co-founder. In this installment of our E...

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Need a Remote Way to Raise Capital? Try Equity Crowdfunding

In the beginning of the year the public markets faced historic drops as the pandemic spread globally and industries rapidly shifted to accommodate a new norm. Small businesses, which account for 44% of all economic activity, are being especially hard hit. Oftentimes, these businesses turn to venture...

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The CEO Secrets to Success No One Will Tell You

An Interview with Chris Lustrino, Founder & CEO of KingsCrowd ValueSetters recently launched a new series on our YouTube channel where we interview angel investors, entrepreneurs, private market experts, and more about the startup ecosystem. Last week, in our first Ask the CEO video, our CMO Kathy K...

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5 Industries Transformed by the Pandemic

5 Industries Transformed by the Pandemic

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Crowdfunding vs. Equity Crowdfunding: What's the Difference?

Crowdfunding vs. Equity Crowdfunding: What's the Difference? Although “crowdfunding” and “equity crowdfunding” are sometimes used interchangeably, there are big differences between the two types of fundraising. As an investor or entrepreneur, you may be wondering which one is a better fit for you. W...

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6 Strategies for a Successful Equity Crowdfunding Campaign

6 Strategies for a Successful Equity Crowdfunding Campaign Raising capital through Reg CF (also known as equity crowdfunding) is gaining traction. Since 2016, over $300 million has been raised through Reg CF offerings, according to CrowdWise. As more and more startups list offerings on online fundin...

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